Chiropractic Marketing: Global Research Indicates Almost 80% Say SEO Delivers a Strong ROI

by Ramon Dees
March 9th, 2012
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Here’s a tip for any doctors looking for direction when it comes to chiropractic marketing. Growing a practice can be one of the most challenging and rewarding tasks you ever tackle as a business owner. Ever since I started working with Dr. Brain Utley of Utley Chiropractic and Wellness Center, I’ve gotten a new appreciation for anyone who’s getting a chiropractic practice off the ground.

One of the BIGGEST lessons I’ve learned about effective marketing is – don’t confuse good looking ads or websites for profitable marketing and advertising (this is Marketing and Advertising 101). The challenge is – many chiropractors never learned a best-practice approach to getting and keeping patients in the process of getting their Doctor of Chiropractic Medicine. Once you’re armed with your PhD., you’re now thrown into the marketplace to compete for same dollar your classmates and competitors are vying for.

So… how do you maximize your opportunity for success? It starts with knowing what works TODAY. Research shows almost 80% of global business leaders say SEO delivers the best ROI. Read More→

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Categories Chiropractic Marketing, Marketing, search engine optimization
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Restaurant Marketing: How to Pocket Bigger Profits with Mobile Marketing

by Ramon Dees
January 24th, 2012
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Mobile Marketing

Is Your Restaurant Profiting from the Searches Being Done on Mobile Marketing?

Did you know 90% of text message campaigns are opened within 90 seconds of receiving them?

Money loves speed. Restaurants and retail establishments everywhere are cashing in on mobile and text message marketing (aka SMS Marketing).

Check out these eye-popping stats from Black Friday / Mobile Monday 2011:

  • eBay Shoppers bought 2.5 times more items via eBay mobile this Black Friday than in 2010
  • Paypal mobile had a 516% increase in global mobile payment volume compared to last Cyber Monday
  • GSI commerce has a 254% increase in US Mobile Sales this Black Friday compared to last

Here’s a short list of companies that are promoting their brand and profiting from mobile marketing:

  • Papa John’s Pizza
  • Cold Stone Creamery
  • Dominoes
  • Olive Garden
  • Hard Rock Cafe
  • TGIFridays

Text-message marketing is cheaper than a weekly publication, or radio. However, you get the same reach as direct mail or telemarketing without making prospective customers feel like you’re intruding.

The companies mentioned above got a head-start by becoming early adopters of mobile and text-message marketing.

If you’re a restaurant owner, or almost any retail establishment looking to boost your repeat business from existing customers, this is your time if you pay attention and get on-board.

Mobile Marketing is NOT a Future Trend… IT’S NOW!

Yellowpages, newspapers, and other media choices are not producing the kind of return-on-investment they used to. It’s more important than ever to engage prospective customers where they hang-out. Several indicators point to mobile marketing and text messaging a primary way to reach buyers. Read More→

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Categories Marketing
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A Little-Known Way to Get Identity Theft Protection for Only $7.49 per Year

by Ramon Dees
November 3rd, 2011
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Identity Theft Protection

Are You Overlooking this Easy Target for Identity Theft Criminals?

Hello… nothing about boosting sales and revenue today. This is all about identity theft protection and more peace of mind… for less than going to the movies solo.

In the last two weeks, I was having a conversation with a prospective client… when the thought dawned on me.

I asked her the question, “Do you own your name (the domain)?”

She said “no”.

I recommended she buy it immediately because it’s an overlooked way she could protect her identity. Here’s what I explained to her.

As a marketing and web design professional, I know how to buy a domain, and create a website with a matching email address in 13-15 minutes!

Picture this. Read More→

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Stressed Out? This Atlanta Massage Therapist Dispels Misconceptions About Massage & Talks About Pursuing Her Dreams

by Ramon Dees
October 28th, 2011
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Atlanta Massage Therapist - Amanda Brathwaite

Do You Need Help Creating Balance in Your Life?

Amanda Brathwaite is a Massage Therapist in Atlanta whose healing touch will loosen the knots in your muscles… as she ushers you into a place of healing and rest.

With over 20 years of experience in the health and wellness industry, Amanda is the founder and president of Life Balance Total Sculpt. She’s a nationally certified massage therapist and bodyworker, specializing in Swedish, Neuromuscular, Sport, and Thai massage, Reflexology and Lypossage.

This is the fourth in the National Business Women’s Week series… highlighting women who are pursuing their dreams in the marketplace. If you’d like to hear from someone who’s filled with a passion for living life to the full, loves to serve and encourage people, and a mom to 4 gifted and talented young men… this interview will inspire, motivate, and encourage you to dust off any dreams that may have gotten lost in your process.

Click here to listen to my conversation with Amanda Brathwaite

Ready for a stress relieving massage? Contact Amanda by filling out the form below, and mention that you heard this interview for a 20% discount on your first massage.

Contact Amanda Brathwaite

We would love to hear from you! Please fill out this form and we will get in touch with you shortly.
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Krystal Barrett Talks About the “Business Side” of Leading a Church

by Ramon Dees
October 26th, 2011
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Pastor Roy & Krystal Barrett, and Family

Pastor Roy & Krystal Barrett with Tyler and Ryan

Today’s post for National Business Women’s Week puts the spotlight on a subject that’s rarely talked about (in my experience). Having walked with the LORD Jesus Christ for more than 2 decades… and a couple of those years were given to vocational ministry. I know by experience, ministry can be some of the hardest… and most rewarding… work a person ever engages in.

Krystal Barrett wears many hats. She’s wife of Pastor Roy Barrett of Discover Life Church (DLC), located in Dunwoody, GA. They have 3 young children – Tyler, Ryan, and Reaghan. In the marketplace, she serves at the Member Services Coordinator at The Concourse Athletic Center, also in Dunwoody. The church was started 4 years ago, and Krystal serves as the “Business Manager”. One of her offline comments was, “People need to know that the business-side of ministry exists….”

This interview is gives you an inside look at leading and managing a church… and a fresh perspective of what ministry looks like from the inside out.

Click here to listen to my conversation with Krystal

To get in touch with Krystal, or to learn more about DLC you can go to www.DiscoverLifeGA.org and go to the Contact Us page.

 

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