Archive for Marketing

Mobile Marketing

Is Your Restaurant Profiting from the Searches Being Done on Mobile Marketing?

Did you know 90% of text message campaigns are opened within 90 seconds of receiving them?

Money loves speed. Restaurants and retail establishments everywhere are cashing in on mobile and text message marketing (aka SMS Marketing).

Check out these eye-popping stats from Black Friday / Mobile Monday 2011:

  • eBay Shoppers bought 2.5 times more items via eBay mobile this Black Friday than in 2010
  • Paypal mobile had a 516% increase in global mobile payment volume compared to last Cyber Monday
  • GSI commerce has a 254% increase in US Mobile Sales this Black Friday compared to last

Here’s a short list of companies that are promoting their brand and profiting from mobile marketing:

  • Papa John’s Pizza
  • Cold Stone Creamery
  • Dominoes
  • Olive Garden
  • Hard Rock Cafe
  • TGIFridays

Text-message marketing is cheaper than a weekly publication, or radio. However, you get the same reach as direct mail or telemarketing without making prospective customers feel like you’re intruding.

The companies mentioned above got a head-start by becoming early adopters of mobile and text-message marketing.

If you’re a restaurant owner, or almost any retail establishment looking to boost your repeat business from existing customers, this is your time if you pay attention and get on-board.

Mobile Marketing is NOT a Future Trend… IT’S NOW!

Yellowpages, newspapers, and other media choices are not producing the kind of return-on-investment they used to. It’s more important than ever to engage prospective customers where they hang-out. Several indicators point to mobile marketing and text messaging a primary way to reach buyers. Read More→

Identity Theft Protection

Are You Overlooking this Easy Target for Identity Theft Criminals?

Hello… nothing about boosting sales and revenue today. This is all about identity theft protection and more peace of mind… for less than going to the movies solo.

In the last two week, I was having a conversation with a prospective client… when the thought dawned on me.

I asked her the question, “Do you own your name (the domain)?”

She said “no”.

I recommended she buy it immediately because it’s an overlooked way she could protect her identity. Here’s what I explained to her.

As a marketing and web design professional, I know how to buy a domain, and create a website with a matching email address in 13-15 minutes!

Picture this. Read More→

Atlanta Massage Therapist - Amanda Brathwaite

Do You Need Help Creating Balance in Your Life?

Amanda Brathwaite is a Massage Therapist in Atlanta whose healing touch will loosen the knots in your muscles… as she ushers you into a place of healing and rest.

With over 20 years of experience in the health and wellness industry, Amanda is the founder and president of Life Balance Total Sculpt. She’s a nationally certified massage therapist and bodyworker, specializing in Swedish, Neuromuscular, Sport, and Thai massage, Reflexology and Lypossage.

This is the fourth in the National Business Women’s Week series… highlighting women who are pursuing their dreams in the marketplace. If you’d like to hear from someone who’s filled with a passion for living life to the full, loves to serve and encourage people, and a mom to 4 gifted and talented young men… this interview will inspire, motivate, and encourage you to dust off any dreams that may have gotten lost in your process.

Click here to listen to my conversation with Amanda Brathwaite

Ready for a stress relieving massage? Contact Amanda by filling out the form below, and mention that you heard this interview for a 20% discount on your first massage.

Contact Amanda Brathwaite

We would love to hear from you! Please fill out this form and we will get in touch with you shortly.
Pastor Roy & Krystal Barrett, and Family

Pastor Roy & Krystal Barrett with Tyler and Ryan

Today’s post for National Business Women’s Week puts the spotlight on a subject that’s rarely talked about (in my experience). Having walked with the LORD Jesus Christ for more than 2 decades… and a couple of those years were given to vocational ministry. I know by experience, ministry can be some of the hardest… and most rewardingwork a person ever engages in.

Krystal Barrett wears many hats. She’s wife of Pastor Roy Barrett of Discover Life Church (DLC), located in Dunwoody, GA. They have 3 young children – Tyler, Ryan, and Reaghan. In the marketplace, she serves at the Member Services Coordinator at The Concourse Athletic Center, also in Dunwoody. The church was started 4 years ago, and Krystal serves as the “Business Manager”. One of her offline comments was, “People need to know that the business-side of ministry exists….

This interview is gives you an inside look at leading and managing a church… and a fresh perspective of what ministry looks like from the inside out.

Click here to listen to my conversation with Krystal

To get in touch with Krystal, or to learn more about DLC you can go to www.DiscoverLifeGA.org and go to the Contact Us page.

 

AttorneyThis is the second interview in my series for National Business Women’s Week. Linda Fleming – having a heart to defend the rights of others – had an inkling of a call to stand for truth and justice from her youth.

If you’re considering a career as an attorney, or if you identify with others who are pursuing their passion… this brief interview will inspire you!

Click Here to listen to the Linda Fleming Interview Now: (Another window will open and the interview will begin playing after a few moments.)

If you’re an employer, or someone who knows about an opportunity that would be a fit for Linda, please submit your information below, and Linda will get back in touch with you shortly.

Contact Linda Fleming

Linda would love to hear from you if you're aware of an opportunity in the legal field that fits her passion! Please fill out this form and she'll get in touch with you shortly.