Optimized Press Releases

You Can Get Targeted Traffic in 48 Hours or Less

• Are you finding it harder to get and keep customers during this economic slowdown?
• Is it difficult to know which of your marketing initiatives are really paying for themselves?
• Are you looking for a way to position yourself to maximize your online profitability?
• Would you like to get your press releases ahead of a majority of other online press releases?

Well…there are answers to your questions and you don’t have to go broke figuring it out.

Let me share with you the 8 Reasons why Optimized Press Releases should be a part of your marketing strategy:

1. You can get links from relevant websites back to your site from one simple story
2. Research has shown that content from publicity (which is the product of a good PR strategy) to be 70% more believable than advertising because it’s editorial content.
3. Your site can rank for competitive keywords
4. You can extend your reach to multiple audiences (Prospects, customers, potential joint venture partners)
5. Web PR is very cost effective (often less than $.05 per click)
6. You get to leverage proven technology without the learning curve
7. Make your message visible on hundreds (possibly thousands) of other websites
8. Fast Results – Immediate inclusion of your news in the indexes of major search engines

Optimized Press Releases have become a secret weapon of many online marketers who rank well in the search engines. Traditional press releases have been a proven way to increase public awareness of your message and brand for over 200 years (since 1906). With optimized press releases, you can started using Web PR to drive targeted traffic to your website in 48 hours or less.

Did you know that Press Releases can Lead to Free Publicity?

Optimized Press Releases require a very affordable investment in comparison to many traditional and newer forms of advertising. A well-designed press release campaign can lead to free publicity from other online and offline media outlets.George McKenzie, a former television anchor and media professional of over 30 years, did an interview where he talked about how to create an effective publicity package.

“…a lot of people are just like me. They’re finding themselves having to do more with less. And because of that, anybody who knows how to play the game and make life a little bit easier for guys like me can do themselves a lot of good”.

McKenzie went onto say that journalist go to the internet FIRST when researching for story ideas. That’s why online press releases are a great way to get media attention for your business.

My company will handle the heavy lifting of writing and distributing your optimized press releases. Below is a screenshot that shows the ranking of an online press release I wrote and distributed on January 14, 2009. This press release was # 1 in YAHOO! News for almost one full week. Click on the image below to see a larger view.

One well-written series of online press releases can tell your story in a way that media gatekeepers come looking for you in order to get the rest of the story. This kind of free publicity can often have what we call the ‘halo effect’.

The ‘halo effect’ is created when influencers or gatekeepers (like reporters, editors, and blog publishers) publish favorable information about you in the media. The result is…you are viewed as an authority in your field. The halo effect will cause people to begin to seek you out for your input. The credibility that comes from this ‘expert status’ will translate to your prospects and customers trusting you. That kind of positioning is worth its weight in gold because people do business with people whom they know, like, and trust.

Why Should You Use Us?  Let Me Give You 4 Reasons

In addition to being a partner with the PRWeb Newswire, our Four Step Process will position your company to see increased website traffic leading to more cash paying customers for your business in 48 hours or less.

Make no mistake…effective marketing does not happen by chance. There are certain formulas that all successful business owners utilize…regularly. We want to put those formulas to work for you. Here’s how we do it:

1.       Our initial strategy session allows us to get clear on what your goals and objectives are for using press releases. We then research online databases to find out what your potential customers are looking for as it relates to your product, service, or cause. We then design your press release strategy to align with existing issues in the market. In essense, we look for ways to redirect existing traffic so that you can benefit whenever possible.

2.       We tell your story in a way that encourages people to want additional information by appealing to their needs, wants, and desires. Our writers understand the factors that cause people to ’sit up and take notice’, and we use that knowledge to your advantage.

3.       Only after you approve of the press release do we initiate and manage the distribution process in a way that provides maximum impact. Your release will be sent to media channels that include Google News and Yahoo News.

4.       We will test and track the results of the release using many of the measuring tools that are available to include website traffic logs, downloads of your marketing collaterals, impressions (meaning the number of times your release is seen), and full reads of the release.

What You Can Expect from My Company

1. Prompt Follow-Up

After submitting your initial inquiry online, we will contact you within 24 hours (except for on Fridays or holidays) in order to develop potential PR strategies and clarify expectations. Once we agree on an approach, we will start the research process for your first release.

2. Chance to Approve Your Press Release Before we Distribute It

After completing the release, we will email or fax the initial draft for your approval. Once you approve it, we will begin the distribution process.

3. Detailed Reporting of Who Saw Your Press Release

Once the release is published, we will email or fax the first tracking report within 48 hours of the release going live so that you can see the increase in traffic to your website.

Also…if you are interested in seeing additional releases that I have written, click here.

One Recommendation: We do recommend that you do at least three press releases at one time as opposed to one. While many companies have seen great results with a solo press release, most marketing is effective when there is a strategic multi-step approach. At your request, we will write and distribute a single release in your behalf.

Writing and Distribution Options ==> This **pricing special** is only for the first 5 clients or 15 releases, whichever comes first. Why am I doing this? Because I’m in the process of developing a series of case studies so that I can take the testimonials/success stories and use them to demonstrate my ability to drive targeted website traffic to future clients.

 

For the purposes of this promotion, you can purchase no more than 3 releases at this special rate.

Payment Terms: We accept Paypal and Checks. Checks can be made payable to 48 Days Marketing Coach. After our initial strategy session, if you are paying by check, our mailing address is 8075 Mall Pkwy., Suite 101-146, Lithonia, GA 30038.

Get Started Now – After receiving your quote request…you will hear from me within 48 hours either via email or phone call. Please be sure to whitelist our domain. The email from us will be coming from name(at)48daysmarketingcoach.com.